Real-time chat
Two-way conversations with customers from Salesforce, with no external tools.
ZWAPP · A Zarasa app on AppExchange
Your WhatsApp conversations, inside Salesforce
ZWAPP brings WhatsApp chat into the customer record in Salesforce. Your sales and service teams reply in real time without leaving the CRM, and every message, voice note and file is saved where it belongs.
US$ 8 per user per month · 14-day free trial
Watch the video demoCustomers write on WhatsApp. The CRM never hears about it.
For many companies across the Americas, sales and service run through WhatsApp, but the conversation lives on a rep’s phone. When that person goes on vacation or leaves the company, the history leaves too, and nothing is left in Salesforce.
ZWAPP fixes that from the inside: the chat appears in Salesforce, linked to the Lead, Contact or Person Account, with a complete, traceable history. Your team works from the utility bar, without switching tabs or apps.
What ZWAPP does
Meta-approved templates
Send the message templates Meta approved for your account, to start conversations and follow up.
Voice notes and files
Receive and send audio, images and documents. Everything is attached in Salesforce.
Multiple numbers
Connect more than one WhatsApp Business number, for example one for sales and one for support.
Multiple agents, assigned by contact
Each contact has an assigned agent, so customers always talk to the same person and nobody steps on someone else’s conversation.
Linked to your records
Every conversation is tied to the Lead, Contact or Person Account, with the full history for your team and your reports.
Agentforce integration
ZWAPP integrates with Agentforce, the Salesforce AI agent platform, on the same conversations already in your org.
Canned responses
Saved messages to answer common questions fast, in the same tone across the team.
Your data never leaves Salesforce
Messages and files are stored only inside your Salesforce org. Zarasa runs no intermediate servers: your data is 100% yours, under the same permissions, security and policies you already apply to the rest of your CRM.
ZWAPP connects to Meta’s official WhatsApp Business API, installs from AppExchange as a managed package, and passed the AppExchange security review. That’s why, according to Salesforce, its objects and tabs don’t count against your edition’s app, object and tab limits.
What you need
01
Salesforce on Lightning
Sales Cloud or Service Cloud, on Essentials, Professional, Enterprise, Unlimited or Developer edition.
02
A Meta Business account
With WhatsApp Business enabled. The account is yours and stays in your name.
03
A verified number
The WhatsApp Business number you’ll use, verified in your Meta account. You can connect more than one.
WhatsApp Business messaging is billed by Meta directly to your account at its current rates, separately from the ZWAPP license.
How to get started
Install it from AppExchange
Start the 14-day free trial in your org.
Connect your number
Link your Meta Business account and your verified WhatsApp Business number.
Assign your team
Choose which users handle conversations and which agent is assigned to each contact, and start chatting.
Simple pricing
You pay per user who handles conversations. No tiers and no locked features: the Standard license includes all of ZWAPP.
Standard
US$ 8
per user per month
- Every ZWAPP feature
- 14-day free trial
- 5% off with annual billing
- Nonprofit discount
- Support from Zarasa in English and Spanish
Need a quote for a large team? Email payments@zarasa.io.
Frequently asked questions
Does ZWAPP use the official WhatsApp API?
Yes. ZWAPP connects to Meta’s official WhatsApp Business API. To use it you need your own Meta Business account and a verified number.
Where are messages and files stored?
Only inside your Salesforce org. Zarasa runs no intermediate servers, and the data is 100% the customer’s.
Which Salesforce records are conversations linked to?
The Lead, Contact or Person Account. The history stays on the record and everyone with access to it can see it.
Can I use more than one number and more than one agent?
Yes. ZWAPP supports multiple numbers and multiple agents, and each contact can have an assigned agent.
How much does it cost?
US$ 8 per user per month, with a 14-day free trial and 5% off with annual billing. WhatsApp Business messaging fees are billed separately by Meta, directly to your account.
Does it work with Agentforce?
Yes. ZWAPP integrates with Agentforce, on the WhatsApp conversations already stored in your org.
Try ZWAPP in your org
Install it from AppExchange and use it free for 14 days. If you’d rather see it working on your use case first, we’ll walk you through it in a demo.
WhatsApp is a trademark of Meta Platforms, Inc. ZWAPP is a Zarasa product and is not affiliated with or sponsored by Meta.